Live wine blogging?
Yes that’s what happened today November 10, 2017 at the Wine Bloggers Conference in Santa Rosa: Live Wine Blogging that included a range of white, rose, sparkling and even non-alcoholic pot infused wine!
In live wine blogging, a winery rep, often the wine maker or someone else very close to and knowledgeable about the wine, presents the wine in five minutes to a team of 6-10 avid bloggers who hang on every work and instragram and tweet every moment. Many of us, myself included, used to live blog it, sometimes producing a series of posts about each wine in five minutes or publishing one post about all of the wines. I was always impressed by Chris Watkins formerly of Ridge Vineyards who would tweet his notes in haiku!
These days most of us focus on tweets or instagram posts. For myself, I find that campaign the moment in photos and a few choice words is more valuable but it is different than taking notes. I’ve found I just can’t do them all at the same time: take photos, tweet, and blog.
Also the first year, back in 2008, we tried to live blog white, rose, sparkling and reds and that was just way too crazy making!
These days it is broken up into two sessions, white/sparkling/rose and red. Red wines are up tomorrow!
Regardless of how it is done, it is very intense and you want to get your best game on! For me that also means remembering to bring in crackers to refresh my palate.
Here’s the hour in tweets. Cheers!