Did you know Patagonia, the revolutionary clothing company, is now trying to revolutionize food?

Just as Patagonia got people to think about the life cycle of clothing, and to get businesses to donate 1% of profits to the planet, Patagonia is now taking on FOOD. Because, as Yvon Chouinard shared last spring in Ventura, clothing companies are too slow in changing and the planet needs our help desperately. He argues that since food production is causing so many problems for climate, we need to change what we eat.

And not just what we eat, but what we drink too! Continue reading →