Did you know Patagonia, the revolutionary clothing company, is now trying to revolutionize food?
Just as Patagonia got people to think about the life cycle of clothing, and to get businesses to donate 1% of profits to the planet, Patagonia is now taking on FOOD. Because, as Yvon Chouinard shared last spring in Ventura, clothing companies are too slow in changing and the planet needs our help desperately. He argues that since food production is causing so many problems for climate, we need to change what we eat.
What we eat and drink matters to our health, and to the health of the planet on which we live and that we share. How the food and wine that we enjoy is produced has an impact greater than we can easily imagine.
“If you want to feed your family healthy food, you’ve gotta ask a lotta questions,” says Patagonia’s founder, Yvon Chouinard.
Fortunately, people are helping us to understand the importance of our choices, and we can hear their message in films like Unbroken Ground.
My concerns for the planet informed me as a child who wrote about ladybugs and litterbugs, the child who started backpacking and rock climbing at 12, the teen who taught mountaineering in Colorado, the woman who was one of the first 20 women to hike the Pacific Crest Trail from Mexico to Canada, the student who earned degrees in Environmental Studies and in Literature/Creative Writing with an emphasis in nature writing and in Ecopsychology, and the professor who today teaches college composition at a community college where students research and seek to solve environmental problems.
My environmental advocacy doesn’t show up as much in the posts of this blog as it does on Art Predator where I frequently write about a number of environmental issues with a focus the past two years on single use plastic. Continue reading →